PLAYBEX PRIVACY POLICY

Last updated: 13 September 2025

General

At Playbex (“Company”), we respect your privacy and are committed to protecting your personal data. This Privacy Policy (“Policy”) explains how we, as a data controller, collect, use, and protect your personal information when you use our website (the “Website”) and any related communications and services, in accordance with applicable data protection laws.

We may update this Policy periodically by publishing a new version on our Website. Please check this page occasionally to remain informed of any changes.

What data, for what purposes, and on what legal grounds do we process?

1. To deliver services or respond to enquiries
   Data: full name, email address, phone number, messenger type / nickname (ID), your iGaming expertise, industry expertise, job title, company name, and communication content.
   Source: directly from you.
   Legal basis: performance of a contract (or steps prior to entering into a contract).
2. To respond to comments, questions and requests; to provide customer service
   Data: name, email address, phone number, messenger type / nickname (ID), message content, and any other information you voluntarily provide.
   Source: directly from you.
   Legal basis: performance of a contract; legitimate interests (to operate our business and support users).
3. To send marketing materials
   Data: name, email address, phone number (optional), company name, industry/sector.
   Source: directly from you.
   Legal basis: consent or legitimate interests.
   Opt-out: you can opt out at any time.
4. To analyse Website usage and improve user experience
   Data: IP address, browser type, device information, screen resolution, operating system, referring URL, pages visited, session duration, interactions (clicks, scrolls), and geolocation (if available).
   Source: automatically via cookies/analytics tools.
   Legal basis: legitimate interests or consent (for non-essential cookies/analytics).
5. To remember preferences, improve performance, and run statistics
   Data: cookie identifiers, language preferences, session history, click paths, interaction behaviour, analytics data.
   Source: cookies and similar technologies placed on your device.
   Legal basis: consent (for non-essential cookies/analytics).
6. To maintain the security and integrity of the Website and IT systems
   Data: IP address, access logs, user agent, browser/device metadata, time and duration of sessions, and detected anomalies (e.g., unusual login attempts).
   Source: server logs, security monitoring, firewall tools.
   Legal basis: legitimate interests in ensuring IT and data security.

How do we share your data?

We may share personal data with:

• Professional advisors (e.g., legal, IT, compliance).
• Service providers (e.g., hosting, email delivery/validation, analytics) under data-processing agreements.
• Governmental or supervisory authorities where required by law.
• Any third party processing your data must do so in accordance with applicable data protection laws and our instructions.

International data transfers

Some service providers may be located outside your jurisdiction and/or the EEA. Where applicable, we implement appropriate safeguards, such as:

• Adequacy decisions by the European Commission
• Standard Contractual Clauses (SCCs) approved by the European Commission, with additional safeguards where required.

Data retention

We retain personal data only as long as necessary for the purposes stated above or to comply with legal obligations. Specific retention periods may vary depending on the purpose and legal requirements.

Security of your data

We use administrative, technical, and organizational measures to protect your information against unauthorized access, unlawful processing, accidental loss, destruction, or damage.

This Website uses SSL encryption so that data you transfer cannot be read by third parties during transmission (look for “https://” and the lock icon in your browser).

You should also take reasonable steps to protect your information (e.g., updated antivirus, regular software updates, device passwords, and strong, unique passwords).

Your data protection rights

Subject to applicable law, you may have the right to:

• Access the personal data we hold about you
• Rectify inaccurate or incomplete data
• Erase your data (“right to be forgotten”)
• Restrict or object to processing
• Data portability (receive your data in a structured, commonly used, machine-readable format and transmit it to another controller).

Withdrawing consent

Where processing is based on consent, you can withdraw it at any time by contacting us (see Contact us below). This will not affect the lawfulness of processing before withdrawal.

Filing a complaint

If you believe your rights have been infringed, you may lodge a complaint with your local supervisory authority (for EU residents, as per Article 77 GDPR).

Contact us

If you have questions about this Policy or wish to exercise your rights, contact us at: info@playbex.com

Cookie Policy

We use cookies and similar tracking technologies to understand how people use our Website and to improve performance, functionality, and security.

What are cookies?
Cookies are small text files stored on your device by your browser. They help make our Website more user-friendly, efficient, and secure. Some cookies are session cookies (deleted when you close your browser); others are persistent (remain until deleted or they expire).

Consent management
When you visit the Website, a cookie banner allows you to manage your preferences. You can accept all cookies, reject non-essential cookies, or customize settings (e.g., functional, performance, analytics, advertising).

Browser controls
Most browsers let you manage cookies through their settings (privacy/security sections). Disabling certain cookies may impact your experience and limit Website functionality.