Turn retail trust into verified online FTDs.
Playbex Growth Stack helps regulated operators add an offline-to-online acquisition layer on top of their current platform - combining receipt/POS campaigns, affiliate tracking, referral growth and CRM follow-up. Start with growth, not migration.
Built for operators that need growth before migration.
The best fit is a small or mid-sized regulated operator with a live brand, rising online CAC, limited affiliate control or retail access that is not yet monetized online.
Licensed or license-ready operators
Already operating or preparing to launch in a regulated market.
Existing platform users
Not ready to replace PAM today, but open to a growth add-on.
Retail-heavy brands
Fuel, terminals, agents, shops or sportsbetting shop access.
CAC-sensitive teams
Operators that need controlled FTD cost and source-level attribution.
Online traffic starts with a cold click. Growth Stack starts with trust.
The cost advantage comes from a different customer moment. A retail point, cashier, promoter or receipt event creates confidence before the player reaches registration.
Online traffic
- Cold ad click
- Unknown brand on a crowded feed
- Bonus perceived as another gambling ad
- Weak source quality and fraud risk
Growth Stack
- Trusted retail/POS interaction
- Real purchase or local point creates context
- Assisted registration, KYC and first deposit path
- Source, point, promoter and cohort are attributable
What the operator buys
Not a traffic agency and not only affiliate software. It is a measurable acquisition and growth layer that can later expand into the full Playbex platform.
Receipt / POS acquisition
Campaigns triggered by fiscal receipt, POS event, till-slip, promoter scan or local partner flow.
Affiliate OS
CPA, revenue share, hybrid plans, source tracking, reports, payouts and fraud control.
Referral engine
Player-to-player growth, invite links, QR codes, multi-level reward logic and cohort tracking.
CRM hooks
Post-registration journeys to move verified users toward FTD, second deposit and retention.
Retail attribution
Point, agent, cashier, promoter and shop performance in one reporting layer.
Migration path
The same data can justify moving to Playbex Turnkey or White Label later.
Full product suite behind the entry product
Growth Stack is the entry point. The same platform expands into casino, sportsbook, virtual sports, sports simulations, AI sportsbook tools, retail, CRM and full turnkey or white label, on one certified core.
Certified PAM core
One wallet, one identity and one reporting layer across casino, sportsbook, eSports, retail and growth modules.
Playbex core
Playbex core
Playbex core
Playbex core
Playbex core
Playbex core
Casino content layer
Over 10,000 games from 250+ providers, including slots, live casino and table games. Built for operators that want strong casino depth after acquisition.
Sportsbook engine
sportsbook coverage for operators using sport as a core acquisition and retention vertical: 210,000+ events monthly, 125+ sports and 3,000+ betting markets, with hosted scalability, trading, risk, segmentation and reporting.
Virtual sports
Always-on virtual sports for markets that need betting content outside the live sports calendar. Includes soccer, basketball, horse racing, tennis, dog racing and cricket with full markets, outright and multiple bet options.
Sports simulation games
Live esports-style simulation feed that can work as an add-on to sportsbook or a standalone content module. Useful for casino-to-sports conversion and constant event availability.
eSports betting
An eSports vertical for younger, digital-first audiences, integrated into the same wallet, CRM and reporting layer. Useful as an engagement product for new cohorts acquired offline.
AI sportsbook layer
AI tools help personalise the betting experience, automate risk management and support retention. Use cases include top match personalisation, combo assist, churn prediction, LTV prediction, player segmentation, suspicious activity alerts and liability monitoring.
Missions, segments, campaigns, retention and reactivation after the first deposit.
CPA, rev-share, hybrid, source tracking, affiliate reports and payouts.
Player-to-player acquisition, invite links, reward logic and cohort tracking.
Cashier/PWA, promoter flow, POS/till-slip mode and sportsbetting shop attribution.
Retail on one operator balance.
The operator funds one prepaid balance. Every bet, payout and player top-up across all halls and points debits or credits it in real time. Begin with a mobile cashier or POS, then scale to dozens of points or a franchise - all the way to a full online product with the same mechanics.
Cashier
Staffed point on PC, mobile or POS. Fast, secure payments, deposits and payouts, with TITO voucher codes - the lightest way to start.
Betplace
Self-service betting PC for customers, with no bill or coin acceptor, so you can deploy dozens per hall at peak traffic. Bets and TITO vouchers; cash is settled at the cashier.
SSBT terminal
Full self-service: bill and coin acceptor, barcode scanner and ticket printer, 24/7. Cash and cashless, with TITO in and out.
Fair commercial entry
Commercial terms are set after operator qualification and a market and channel review. The entry is fair, with no public price: the model is matched to your case.
Setup + monthly minimum
For operators that want predictable access cost and controlled rollout.
CPA per verified FTD
For operators focused on performance and source-level acquisition economics.
Revenue share by cohort
For operators that want Playbex aligned with long-term player value.
Hybrid model
A balanced structure combining fixed access, performance fee and cohort upside.
Migration credit
Part of the Growth Stack commitment can be credited toward future Playbex Turnkey or White Label migration.
Scalable by launch mode, not by one QR format
The scalable asset is the offline-to-online acquisition operating system. The local trigger changes by market.
Fiscal receipt mode
Where fiscal receipt QR or e-invoicing validation can be used legally and technically.
POS / till-slip mode
For markets without fiscal QR but with unique receipts, cashier codes or retail partner flows.
Agent / promoter mode
Where trust is created by a person, shop, terminal or sportsbetting point.
Retention mode
For markets where acquisition bonuses are restricted and existing-user engagement is safer.
Start with Growth Stack. Expand when the numbers prove it.
The first sale is not a forced migration. It is a growth layer that reveals whether the current platform, CRM or affiliate stack is limiting growth.
01 - Growth Stack
Add acquisition, affiliate, referral and source-level reporting to the current platform.
02 - Retail + CRM expansion
Add cashier/PWA tools, promoter dashboards, missions, retention and local payment flows.
03 - Turnkey / White Label
Move to the full Playbex platform when commercial data proves the migration case.
Request data room access.
Get started · Request a proposal for your market. · Tell us about your operation and we'll come back with a commercial model matched to your license, geo and channels. No generic demo. · кнопка Request a proposal.